Gymfit Affoltern Grows and Gains Young Members
After the Corona pandemic, Gymfit had lost several members - just like almost every gym. Sonny Schönbächler decided to make new investments and move forward to a fully connected fitness floor, gaining many new members in a very short time. 15% growth and a 50% increase in young members are the proud result. Even a former top athlete exercises with enthusiasm in the cutting-edge Gymfit.
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Growth
+
15
%
More members in only 6 months
Churn
only
20
%
Member fluctuation
Rejuvenation
+
50
%
More young members (under 25 years)
Conclusion by Sonny Schönbächler
"Thanks to our connected training floor, we have increased our growth to 15% in just a few months.
At the same time we reduced attrition.
And memberships of those under 25 years old even increased by 50%."
Brief Profile
The health house Somasana in Affoltern am Albis includes besides the fitness studio Gymfit also physiotherapy, wellness and beauty offers. The Gymfit stands for healthy, time-optimized training, well-being and also relaxation and enjoyment.